Marketing Melodie Giveaway: Social Media Swag You’ll Actually Use!

I’d like to take this time to express my gratitude for everyone who’s been a Marketing Melodie supporter and fan. Whether you periodically read my blog, regularly interact with me on Twitter and Facebook or are a valued client who invests in my services, I sincerely appreciate you!

To thank everyone for their support, I’m hosting another Social Media Swag Bag giveaway! I know Swag can often be clutter but I’ve taken the initiative to find things that are practical and useful. I’ve posted tips on Hosting Successful contests on Social Media and  have already given away fun Social Media Swag but since I’m very active in the social media scene, I’m constantly acquiring more goodies to share with you! Read more

10 Social Media Tips for Professional Speakers

In my last post, I discussed how to Grow Your Business Through Professional Speaking. In this post,  I’m here to share ways to enhance your speaking engagements through Social Media! If used strategically, Social Media is a powerful tool for Professional Speakers. It will drive attendance, create positive buzz, build trust and strengthen relationships with your audience even before you take the stage. Read more

6 Tips for Hosting Successful Contests on Social Media

Congratulations to the lovely Jennifer Mitchell of JMPR. She is the winner of Marketing Melodie’s Social Media Swag Bag!

JMPR

If you’re wondering where I got my enthusiasm for hosting contests and giveaway here’s a little background. I began my career working in radio promotions. You will hear me say this over and over again but I’m so grateful I had an opportunity to work in the Radio industry. Successful contesting is one of the things I learned in Radio which is an industry known for hosting contests that receive the most hype and having the hottest giveaways in town! Working in radio gives you the keys to the city and access to all major events, concerts and funky swag meaning there’s a lot of fun stuff to give away! Read more

Facebook Fans Win a SOCIAL MEDIA SWAG BAG!

This blog post is dedicated to all of my Facebook Fans! Since I launched Marketing Melodie’s Facebook Page a couple months back I’ve received an incredible amount of positive support, Facebook “likes” and helpful insight on how to be the best marketing resource for my fans. I promised when I reached 300 fans I would do another giveaway, so here we go! I’m giving away another SOCIAL MEDIA themed SWAG Bag (Stuff We All Get) because I want to inspire creation of more powerful networks through social media and spread the abundance of fun Social Media SWAG I receive.

Marketing Melodie' Social Media SWAG BAG! Read more

Legoland Celebrates the Inauguration: Win Free Tickets!

I don’t have concrete statistics to prove this statement but I’m pretty confident when I say that theme park attendance is down! With the economic crisis in full effect families are coming up with more cost effective leisure activities. Paying $50-$70 per admission ticket to any theme park is no longer an option. Theme parks are fully aware of the recession and most are doing their to best offer annual membership specials, birthday promotions and adding new attractions to draw in visitors. This is the time for their Marketing Department to step it up and utilize the power of the internet to increase exposure, gain publicity and showcase their attractions. If you work at a Theme Park and are reading this then please feel free to contact me for ideas!

I commend Legoland for doing a great job launching their Presidential Inauguration exhibit just in time to correspond with the Inauguration in Washington DC. In honor of the new President I’m giving away a pair of Legoland tickets so you can go see the inauguration exhibit for yourself!

Barack Obama Inaguration

Winner Receives:
2 Tickets to Legoland California. Each ticket is worth $63 for a total prize value of $126. Tickets are good for Adult or Child admission. Tickets must be used on or before March 31st, 2009.

Contest Rules:
1. You must be following me on Twitter (This also means you must have a Twitter account)
2. You must retweet this post by clicking on the “Tweet This Post” button on this blog. *Please note this is important. If you do not Retweet this from my post then there is no way for me to keep track of who has Retweeted it.
3. You must leave a comment with your email address and one of the following comments:

  • Marketers: 1 Marketing/Promotional idea you’d recommend to a Theme park
  • Share your favorite theme park and let me know why it’s your favorite

Remember you must do all three things on the list to be eligible. A winner will be randomly chosen on Monday February 9th, 2009. (I decided to choose Monday because Monday’s aren’t known for fun and exciting things happening but how cool would it be to win on a Monday?) Good luck!

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Twitter as a Marketing Tool

Thanks to my good friend RichandCreamy aka: @richandcreamy I’m finally on Twitter. He’s been encouraging me to use Twitter and to attend SDTweetups. If you read my previous blog you’ll know that Twitter is part of my master plan for Marketing Melodie 2.0. At first I balked at the idea of Twitter because I really didn’t understand the premise behind a microblog and having people follow you 24/7. But since joining I’ve discovered the many wonders of this concept and better yet, I’ve come to realize what a great marketing tool Twitter is.

1. Establish an Identity- Twitter allows you to share pieces of information about your social and professional life. After some time your followers will start to piece together your tweets and have a pretty good idea of your personality, lifestyle, goals, etc. This can be useful when hiring, networking or simply expanding your social circle with those who have similar interests. For businesses Twitter is a great branding tool.

2. Instantaneous Feedback- Need a recommendation? Suggestion? Contemplating a question? Although review sites such as Yelp and Chowhound are useful when doing research it’s not personal. Twitter gives you insight from your personal network. Recommendations from people I know are much more compelling and valuable than reviews posted by strangers since you never really know the premise behind a random person’s review. Twitter allows you to Speak (Tweet) your mind and influence decisions of those personally connected to you.

3. Promoting specific content- This is especially useful for businesses in many way. Twitter can create hype when launching a new product, increase attendance to events, conferences and webinars and really add more value to any specific promotion your company is involved with. Twitter allows the consumer to track of your company’s progress. The real time updates allow consumers to feel engaged.

Overall, Twitter is an interactive tool that when used correctly is a powerful marketing resource that allows you to establish a brand, gain insight and engage consumers. Now follow me @MyMelodie!

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