If you haven’t heard of Keith Ferrazzi, author of Never Eat Alone and Who’s Got Your Back? I want to share the inspiration I’ve gained through his work and the enthusiasm I have for spreading his teachings to my network. Here’s my personal description of Keith Ferrazzi, he’s an inspirational marketer in the business of helping other businesses build strong communities and strengthen their relationships to attract strategic partners and loyal customers. He transformed professional networking by shifting the focus on making the event all about you to how you can help and provide value to others.

Keith Ferrazzi on Larry King

I’m so happy to see Keith utilizing the power of social media to connect with his fans, clients and readers. He truly understands and embraces evolving technology to strengthen his own relationships. Little did he know that social media would open up a great opportunity for me to nudge him through Facebook and Twitter to make an appearance in San Diego. He’s near the end of his 16 city Who’s Got Your Back Road Show to promote his latest book, Who’s Got Your Back? but missed a stop in San Diego!

Why am I such a Keith Ferrazzi Enthusiast? Not only is he a Marketing Maven, he inspires people authentically and has it in his nature to build strong, long lasting relationships. I strive to achieve everything he’s already accomplished and see him as a prime example for someone who’s taken my ambitions to the next level. There are several inspirational leaders I look up to but none of them are in a field that I’m so passionate about, Marketing. Keith couldn’t have said it any better on his very own media reel:

“…at 25 years old (this would be me, age close enough but not exactly accurate!) You’re going up to them (this would be you, Keith) and saying I WANT TO BE YOU SOMEDAY. You’re being immensely generous to them by saying that to them”. When I describe Keith to those who many not know him, I say I want to be him!

I’m confident Keith will find a lot of value in connecting with San Diego’s tight knit community of entrepreneurs, marketers and tech savvy crowd. Here are my top 3 reasons why I want to meet Keith and attract him to San Diego at an event I will host.

1. Inspiration : As a marketing professional and aspiring inspirational leader, I can’t think of anyone else who fits the description of success in my career path better than Keith Ferrazzi. I see marketing as a means to inspire others to do great things with their business and believe in mutual success with my clients. Our greatest leaders can still be inspired so I believe San Diego will inspire Keith in such a positive way he’ll make sure to include us in all future tours!

2. Networking Extraordinaire: I attend many networking functions because I believe connecting in real life strengthens relationships. (with the popularity of social networking, networking in real life is sometimes taken for granted). Keith has taken networking a step further by identifying key ways to network that allow you to connect more intimately and authentically. He ensures you never have to attend another useless networking event. I am assuring Keith that his time in San Diego and participating in an event I host will be well worth it!

3. Collaboration: Keith talks about working together to reach goals. There truly is strength in numbers. Collaboration is the ultimate key to success. Working with others allows you to combine strengths, maximize each others’ talents and create mutual success for all involved that extends far beyond what an individual can achieve. Keith will really gain a lot of value and insight in collaborating with some of the brilliant leaders we have right here in San Diego

San Diego, now I need your help! Please repost and retweet this blog post on all of your social networks! Every time you tweet about attracting Keith Ferrazzi to San Diego, use the hashtag #WGYBSD (Who’s Got Your Back San Diego). Lets get the momentum going and show Keith Ferrazzi that San Diego has his back!

To conclude this post, I must admit I don’t yet have a copy of Who’s Got Your Back?. I do however have it on hold at the library so look forward to it being ready for pick up soon. Why haven’t I bought my own copy? I look forward to receiving my own autographed copy when I meet Keith in real life in San Diego!