Educating My Way to Success (On the Bay! @OMSummit #OMS12)

Having a drive to continue learning  is so important for staying at the forefront of technology! By now you guys all probably know how important continued education is to me. I’m constantly educating myself and even make a point to learn something new every day! I learn by teaching others in classrooms, online classes, hosting seminars and webinars.

To ensure the knowledge I teach to businesses and students on marketing, technology and social media is up to date, I take the initiative to keep myself educated. This is crucial with the ever changing landscape of marketing in a digital world so I’m excited to once again be a part of the Online Marketing Summit (OMS) coming up in just a few days Feb 6-9, 2012 at the Hilton San Diego Bay front! I have received dozens on inquiries on “Are you going to be speaking?”. While I’m normally a speaker at conferences I attend, I’ll be at OMS as an attendee, eager to learn from others.  It doesn’t getting any better than learning more about the topics I’m most passionate about on the gorgeous bay! 

*EVENT HIGHLIGHTS*

• Online Marketing Summit is the premier educational event for digital marketing, focused primarily on educating marketers across all digital marketing disciplines and emerging best practices including social media, mobile, search engine media, eCommerce and website optimization.
• OMS hosts a keynote line-up of thought leaders. I’m personally looking forward to hearing Mari Smith speak for the first time! Mari and I are social media buddies, but I haven’t had an opportunity to learn from her insights yet so I was excited to learn that she is giving a keynote!

• A first time Expo, featuring over 50 companies, showcasing the leading online marketing tools and solutions
• 1:1 Labs: Unique to the event program are expert labs, which offer a one-on-one consultation with experts in social media tools, web analytics, search, usability, email and more.
• New conference tracks: With 40% more content this year, OMS is featuring six tracks.  Two new tracks include: Mobile Marketing and Content Marketing for Social Engagement

Remember promo code: MM25 for 25% off any conference pass!

Thanks @infinitinews for an Amazing Afternoon at San Diego Bay Wine & Food Festival

Social Media is amazing! I keep receiving opportunities that prove this to be true over and over again. From Social Media driving my business, to sending me all over the world to places such as Hong Kong and Beirut, Lebanon to getting me cast in a Microsoft Commercial to connecting me with like minded, awesome nerdy friends, I can definitely say that Social Media play a significant positive role in almost every aspect of my life!

The weekend before Thanksgiving, Social Media and Infiniti sent me to the San Diego Bay Wine and Food Festival! It was such a gorgeous, sunny day in San Diego and I was given the opportunity to enjoy it while sampling some of the finest food and wine. As an aspiring foodie I was in HEAVEN being surrounded by 170 Wine & Spirit Purveyors  and 70 of San Diego’s Top Chefs!

How did this opportunity come about? I’m connected to someone from Infiniti on Twitter. She knew I lived in San Diego and wanted to offer me the tickets on Infiniti’s behalf. Infiniti offers a full-line of luxury performance automobiles that inspire at every turn. They sponsor several culinary events around the country to connect on the epicurean side of inspiration. They were at the San Diego Bay Wine and Food Festival to promote Infiniti’s Road to Inspiration sweepstakes for a chance for a two-night getaway in a culinary city.

I’ll let the photos speak for themselves showcasing what a gorgeous day it was in San Diego and how much fun I had!

Thank you again to Social Media and Infiniti for sending me to this amazing event! I’m so grateful and honored each and every time I come across opportunities like this! If you’re reading this, please don’t hesitate to reach out to me at any time!

Learn How To Integrate Social Media Into Your Marketing @DigitalMediaNow

After successfully hosting Digital Media Media Dinners and Digital Media Now seminars, I’ve received many requests from people who don’t live in San Diego in addition to people who do live in San Diego but don’t always have evenings free saying they wish they could have attended my previous seminars. Well the power of the internet makes this possible! To provide more people the opportunity to attend I’ve created Digital Media Now WEBINARS!  You can attend from anywhere and from the comfort of your very own work or home! And I’m so excited for December’s topic because this is an area that so many businesses want to improve on! And what I’m covering will seriously help you make more money when you see your marketing strategy working for you!

December’s Webinar Topic:  

How to Integrate Social Media into your Marketing 

Intention: You will learn how to leverage the power of your other marketing tools by understanding how to effectively integrate social media

You’ll leave the webinar with these takeaways:

•  How to create cohesive marketing campaigns that incorporate Social Media
•  How to integrate social media into your existing marketing plan (Events, PR, Email, SEO etc)
• How to ensure you’re consistently branding your business to build community and attract qualified

Here are all the details!

Date: Wednesday, December 7th, 2011

Time: 10am- 11am Pacific Time

Cost: Pre-Registration- $39, Day of Price- $49 (You’ll receive instructions for attending the webinar after your registration is received)

How: Register HERE

I’m really looking forward to connecting with you virtually at my next webinar and am so glad I can provide an opportunity that more people can access. If you have any questions about the webinar please don’t hesitate to reach out to me!

Get Connected with 6 Degrees San Diego

We’re all familiar with the phenomena 6 Degrees of Separation referring to the idea that everyone is on average is approximately six steps away, by way of introduction, from any other person in the world. Well in San Diego you now have an even better chance of getting connected to other leaders in 6 Degrees or less.

Many people have been asking me “What is 6 Degrees?” when they see my Foursquare check in at their office or hear me mention that I work in the same building as them. While I share office space with 6 Degrees, I also recently joined there group and feel that it’s a great networking opportunity that I would love to share with everyone.

6 Degrees San Diego Mission Statement: 
6 Degrees provides our members the opportunity to build business relationships “beyond the introduction” leading to trusted, lasting relationships. We accomplish this by partnering with, and supporting local businesses, charities and our community.

Founded by Matt Greene who is also the Principal at Greene Financial & Insurance Services and a fellow UCSB Gaucho; 6 Degrees is a professional business networking group bringing together the best San Diego has to offer – local executives and business owners of all industries. You’re provided with opportunities to engage in networking, business development, cause marketing and charitable giving at their monthly and quarterly events. You can also connect online within their membership forum allowing you to connect with businesses relevant to your industry and showcase your own business.

I’ve mentioned so many times that while staying connected online is important, it’s also just as important strengthen relationships by connecting in real life which is why I provide in person networking opportunities at my seminars, dinner events, and LunchUps. This Tuesday November 16th, I invite you all to join me at the 6 Degrees Member Reception in Downtown San Diego! 

This is a great opportunity to network, learn about the organization and another chance to connect with myself and other professionals in real life! Feel free to bring guests, co-workers, or other professionals you feel would find this valuable, the more the merrier. The event is FREE for all members and non-members. Register HERE to reserve your spot.

When: Tuesday November 15th 5:30p-7:30pm

Where: Higgs, Fletcher & Mack  Downtown San Diego 2401 West A Street, Suite 2600, San Diego CA 92101

Why: Get Connected and stay connected while you network, meet the 6 Degrees team and enjoy light Hors d’oeuvres and beverages.

How: Register HERE to reserve your spot.

If you’re interested in more information on joining 6 Degrees I highly recommend joining me tomorrow night! Otherwise  feel free to let me know if you’d like additional info! See you tomorrow evening!

Social Media Insights with @AllisonSchummer at Digital Media Now

I recently welcomed the lovely Allison Schummer to my team. As an aspiring marketer and SDSU student about to graduate and enter the work force, Allison’s ambition has positively fueled her to not only help my company grow, but also continue learning and educating herself about digital marketing and social media. Last week Allison shared with everyone things she’s learned about networking, social media and marketing since we’ve been working together. Today Allison shares her insights from attending my Digital Media Now seminar last week.  These tips are great for both beginners getting into the space and anyone who could use a little refresher!

HIT IT ALLISON!

Last week I had a great experience volunteering at Marketing Melodie’s Digital Media Now seminar- Personal Branding on Social Media. I gained valuable knowledge about branding myself on Linkedin, Facebook, Twitter, and blogs. I learned how important it is to brand yourself consistently within all your Social Networks so your information is cohesive.  I also learned the fundamental purposes of Linkedin, Facebook, and Twitter. Linkedin is used to post your business experience and to connect with colleagues and employers. Facebook is the most personal of the 3 networks where you generally know everyone on your friends list and post personal photos and posts. Twitter is useful for connecting with individuals who you share common interests with and for tweeting and reading up to date information. The event was also a great way to interact and connect with the other attendees.

I was looking forward to the networking portion of the event to connect with others and build my social network. I met Jeff Klubeck (@GetAKlu) at the event and we had a great conversation about higher education and the importance of having a college degree. Later to find out, we both majored in Communication at SDSU and began reminiscing about our favorite teachers and courses. This is just one example, of how powerful networking is: You never know how connected you really are to people until you start sharing. Everyone at the event was very interesting and actively participated which contributed to its success. I look forward to the next Digital Media Now seminar where I can gain further knowledge on Social Media and connect with more people!

Thanks for sharing Allison! If you’re reading this and you also want to learn the ins and outs of Social Media, I’m still seeking Marketing Interns, apply today! If you’re reading this and you know someone who can benefit from working with me, please spread the word. Stay tuned for more posts from Allison on things she’s learned and experienced from working in marketing. You can follow Allison  on Twitter  to learn more about her marketing adventures! 

[Event] Let’s do Lunch this Thursday! #MVLunchUp

I love connecting with my community online but it’s also important to strengthen relationships in person! I’ve been having many great conversations and interactions on Twitter but I would love to do lunch with you all to continue our conversations, thus I present Mission Valley LunchUp this Thursday!

I recruited my good friend @DowntownRob who also works Mission Valley to host our lunch! So this Thursday 12-1:30pm take a break from all your hard work and enjoy lunch with your fellow web/tech/social media friends.

This event is open to everyone! Purchase lunch on your own and enjoy eating it with great company while networking and making new friends at Rubio’s Fresh Mexican Grill- Mission Valley. Rubio’s is a good friend of Marketing Melodie. They’ve sponsored several Digital Media Events so I’m happy to show them some love by hosting our lunch there! Oh that and @DowntownRob is Foursquare Mayor of Rubio’s Mission Valley! That alone enough is reason for him to go back and defend his mayorship!

If you work in Mission Valley or can make it out to the area, please come by, enjoy @RubiosTweets (I recommend their original fish taco!) and connect with like-minded people for a fun lunch break!

When: Thursday November 10th 12p-1:30pm

Where: Rubio’s Mission Valley Mission Valley 2075-a Camino De La Reina San Diego, CA 92108

Why: Enjoy lunch with great company, like minded people, make new friends, network and enjoy some delicious fish tacos!

RSVP for Mission Valley LunchUp Here! And remember to tweet with the hashtag #MVLunchUp!

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