Marketing Melodie » Mobile Devices

Marketing Melodie Presents: Shit Social Media Experts Say!

Marketing Melodie — Fri, 13 Jan 2012 17:11:01 +0000

I told you guys I had a Secret Social Media Video Project I was working on. Well… the secret it out! I couldn’t help myself with this video. While watching the popular video “Shit Girls Say” and all the spin offs (By the way my favorite spin off is “Shit Yogis Say” since yoga is my other passion), I got a great idea to create a video related to my love for marketing, tech and social media!

I didn’t want to play a race or gender card but I did want to keep it personal to my community. Alright I’ll stop writing and let you watch the video. Please, please, pretty please share this if you find it funny, compelling or can relate to it in any way. Leave comments and spread the word! I’m aiming for at least 1 million views and since most people reading this are extremely tech savvy and influential in the space, we should have no problem achieving this goal!

And now for the feature presentation: SHIT SOCIAL MEDIA EXPERTS SAY! (You know, the people who can run your Facebook and Twitter account)

Big thank you to @jennyjenjen for filming and editing the video, @robotfaith @iPodschun @ChrisKirkman for being a part of creating the video and @LoMagna for her ideas on writing the script.

Ringing in the New Year with List of 12s for 2012!

Marketing Melodie — Fri, 06 Jan 2012 21:40:11 +0000

Happy New Year! 2011 was amazing! And I’m excited for what 2012 has in store. For my first post of 2012 I’m sticking with the “new year” theme!

I love making lists. To-do lists are the most common for me. I make these daily to stay on task with both my personal and professional life. In fact I’ve even added things to my to-do list after I already accomplished them, just so I can check it off. C’mon I know I’m not the only one who’s done this before! Fess up if you have!

Instead of resolutions, I shared with my network that 2012 means making “Lists of 12s”!

I’m working on lists of 12 new restaurants to try, 12 new places to go, 12 marketing goals for my business and first list I made is of course related to tech and social media: 12 tech/web/social media related things I’d like to accomplish in 2012!

1. Pinterest- We all know about my food porn addiction. I recently joined Pinterest and wow, it’s any food porn addict’s DREAM! I have 2 boards related to food. My Sweet Tooth is filled with gorgeous, mouth-watering sweets. Rather than just look at these images and drool, in 2012 I’m going to actually make at least 2 desserts I’ve pinned on Pinterest. (Give me food and I’ll cook but please note I have virtually zero experience when it comes to baking sweets so this is something new for me!)

2. Facebook- Part of what I do for my Marketing clients is work with them to create customized social media profiles that are cohesive with their brand and website. You know the old saying “The Cobbler’s children have no shoes”? I spend a lot of time helping clients create a marketing strategy that effectively integrates social media and Facebook is one of the main tools I use. However, even though I help clients with this, I personally haven’t had an opportunity to customize my own Facebook page. In 2012, I’m going to redesign my Facebook Page so it’s cohesive with my website and brand.

Marketing Melodie on Facebook

3. Yelp- Write a minimum of 12 new Yelp reviews in 2012

4. LinkedIn- I’m grateful that I’ve received so many positive recommendations from my colleagues, clients and partners on LinkedIn. I’m truly humbled by reading the things people who have benefited from my work. I’ve been meaning to create a “Testimonials” section on my website by transferring many of my LinkedIn recommendations. In 2012 I’m going to create a “Testimonials” section on my website based on my LinkedIn recommendations.

5. Gmail- I’ve created folders and filters for many emails, but not all. I have thousands and thousands of unread messages in my inbox. I’ve trained myself to skip over unimportant emails such as ones from newsletters I don’t recall signing up for or emails related to people connecting with me on a social network but this still means there’s clutter in my inbox. In the past few days I’ve already unsubscribed from about 15 email lists and removed over 4000 messages from my inbox. I have over 8000 to go! In 2012 I’m going to get my gmail inbox down to zero, for the first time ever!

6. Foursquare- I’m a total Foursquare lover! I was traveling internationally in 2010 on Foursquare Day (4/16) and still manged to organize and host Foursquare Day in Hong Kong! In 2011 I hosted Foursquare Day San Diego in America’s Finest City! I’m currently a Super User- Level 2. The highest Super User Level is 3 and I’ve read that it’s virtually impossible to become a Level 3 Super User but my wordplay mind gets turned on because in the word “impossible” I just see the words “I’m possible” so in 2012 I’m going to become a Foursquare Super User- Level 3!

7. Evernote- While Evernote helps me stay organized; my Evernote itself needs to be organized. Whenever I forward an email to my Evernote the email doesn’t get categorized into a folder immediately. This is the main ways I update my Evernote so I definitely have some cleaning up to do. In 2012 I’m going to clean up my Evernote account.

8. YouTube- I’m not a regular YouTuber but I’m currently working on an awesome Social Media related video that will be published soon. My goal is to get at least 1 million views on this video. I know that sounds extreme especially since my current YouTube videos have views only in the hundreds. I’ve got a good feeling about this video and in 2012 I’m going to get 1 million views on my social media related YouTube video.

9. Twitter- All of my Twitter followers were gained authentically through people finding my page and being interested in topics I tweet about. I’d like to continue being a resource on Twitter but also build up my Twitter following with more people who are engaged in conversation and content I post. In 2012 I’m going to grow my Twitter following to over 5000 while keeping in mind this must be done authentically through just being me!

10. Phone- My Droid 2 just isn’t cutting it! Rather than continue to complain about how my phone is slow in 2012 I’m going to get a new phone!

11. Laptop- My laptop and all the information it contains is literally my most valuable possession. It contains photos, music, confidential documents etc. It used to be backed up on the cloud but my subscription ended and I haven’t had a chance to renew. Whether on the cloud or on a hard drive, in 2012 I need to make sure I back up my laptop again!

12. Blogging- My last in my list of 12s is something that will keep me accountable for 1-11 on this list! And that’s to write a follow up blog post in 6 months and then right before on 2013 on what items have been checked in on this tech/web/social media list of 12!

Wishing everyone the best of the best in 2012! Thank you to everyone who reads my posts. I’ve really appreciate the comments, tweets, Facebook Likes, Subscribes and emails! It makes me happy to hear from you so please don’t hesitate to reach out at any time!

Lights, Camera, Action! You can now watch my Microsoft Commercial!

Marketing Melodie — Wed, 14 Dec 2011 19:38:55 +0000

Earlier this year I shared my story of how I was cast in a Microsoft commercial. You can read about my entire experience and how the casting director found me here. I’m so grateful for being a part of this and had a lot of fun filming! The commercial promotes the Microsoft Store and shows me buying a Windows Phone. Many of you have asked to see the commercial. I was FINALLY able to get a copy of the commercial to share with all of you.

:::DRUM ROLL:::

Well there’s my 30 seconds of fame! Yes we filmed an entire day for this footage! It’s amazing how much work is put into a 30 second commercial! This experience has definitely given me a new found respect to people who act full time! And kudos to the Microsoft Store. I bought my laptop there and everything I said in the commercial is 100% true! “Everyone here is very approachable they really care about making sure people get the right products in their hands.”

Oh I also need to give a shout to the lovely Ms. Meagan Brown who did our makeup for the shoot. She is so sweet, smart and an amazing Makeup Artist! If you’re looking for a Makeup Artist, I give her my highest recommendation! If anyone out there is interested in casting me for any other commercials, I’m available for hire!

aaaannnnnd CUT!

Hey look! Marketing Melodie is on Mashable!

Marketing Melodie — Tue, 18 Oct 2011 17:35:23 +0000

Who doesn’t love being featured on Mashable? It’s the top tech/social media website out there. Any appearance on Mashable is exciting and phenomenal exposure! My friend and business alliance @ChrisKirkman received thousands of downloads for his Digital Business card iPhone App uME when it was featured on Mashable . My nerdy friend @JenFriel who I had the honor of hosting in San Diego this past weekend, states that having her screenshot on Mashable was one of the greatest moments of her life! Well now I’m joining the Mashable Fame club!

I read Mashable articles almost daily but I don’t read every single one so I actually missed the post I was in. It was written by my friend @jbruin about essential apps for your iPhone. Reading iPhone articles aren’t a priority since I have a Droid, although I do keep up with Apple and even honored Steve Jobs in my reflection on his life. Either way, this particular article made me Mashable famous, so I just wanted to share the great news with everyone. Of course my screenshot was from Foursquare which made me happy because I’m such a Foursquare enthusiast!

Before I end this post, have I mentioned how grateful I am for my Twitter community? I really can’t emphasize this enough. I would have never known about my feature on Mashable if it weren’t for a tweet I received. My followers are awesome and break news to me before I hear it anywhere else! They also look out for me and keep me informed when they see things that remind them of me. I had no idea that my very own Microsoft commercial aired until I received tweets from followers who saw it! Same goes for this Mashable article. I received a tweet from a follower who recognized my itty bitty avatar! Wow @swenggirl has a good eye!

Have you ever been excited to be featured somewhere? Have you experienced finding out news about yourself on Social Media? Well there you have it, my first appearance on Mashable!

BlackBerry Tips To Increase Productivity

Marketing Melodie — Wed, 20 May 2009 21:05:32 +0000

The Month of May started off with some exciting news for BlackBerry lovers. During the first quarter of 2009 BlackBerry became the top-selling consumer smartphone. As a loyal BlackBerry user I was ecstatic to learn the great news. I hear so many Apple device users discrediting the BlackBerry and all of its awesome features and functions. I’d like to give credit back to my BlackBerry friends with this post.

We love the tactile feel of a QWERTY keyboard (Typing QWERTY was fun I just had to do it again!). When we’re on our phones we’re not shaking it frantically so a light saber can flash or dice can roll, we’re actually getting real work done. Our battery life is strong like the engergizer bunny (I’ve had my BlackBerry for 2 years, use it all day, every day and have never had it die on me) and if it does die down we can pop a spare in or recharge the original one back to full power rather than being forced to buy a brand new phone because the battery is no longer capable of being fully charged. Oh and three more words that have made it necessary for other devices to catch up on: CUT AND PASTE!

BlackBerry 8800

Let’s get into some useful tips that will significantly increase your productivity. I realized many BlackBerry users love their BlackBerry but don’t even know how it can be such an efficient tool. These tips will add value to your every use and give you a few more reasons to love your BlackBerry:

1. Chat With BlackBerry Messenger- I’m very surprised at how many peoeple don’t know about this function. It’s one of my favorite! BlackBerry users get the familiar look and feel of desktop instant messaging right their phone. It supports group chat, tracks message delivery and provide status availability. This is the most efficient way for me to communicate with BlackBerry users. Some ask why it’s any different than a text message? There are no lag times, service charges or character limits that come with SMS. If you’re familiar with PIN messaging on BlackBerry this application will expand on that functionality and make your communication even quicker!

2. Retrieve Your PIN Instantly- Your BlackBerry PIN (Personal Identification Number) distinguishes your unique BlackBerry from all the others. You’ll need it for adding others to you BlackBerry Messenger list. Many of us have no idea how or where to retrieve our PIN. We can go through a list of steps to find this OR we can simply open up a blank message (SMS, email, messenger will all work) and type: “Mypin” then hit [Space] and your PIN will magically appear in the message. No need to waste time fumbling around to find it. Try it! You’ll be sending your PIN to everyone in your contacts!

3. Capitalize With One Key- Need to capitalize a letter mid-sentence? Simply hold the letter key down for an extra second and it automatically turns to upper case. There is no need to push alt or any other button. This saves a lot of time if you type as much as I do on a BlackBerry and makes your grammar look proper!

4. Quickly Enter Email Addresses: Typing email addresses slows us down as we have to use multiple keys for the [@] and the dot[.] With BlackBerry you can easily avoid this hassle. When you’re in the email address field hit [space] when you need the [@] and [space] again when you need the [.] BlackBerry automatically converts this into email address form. For example: melodietao[space]gmail[space]com.

5. Filter Your Inbox: The BlackBerry inbox captures all of your activity which is great because you have one spot where you can find everything but when you have tons of emails, text messages and phone logs it can get a bit overwhelming to scroll through it all. When you’re in your inbox use simple commands for filtering. [Alt] [S] lets you see your text messages [Alt] [O] takes you to your outgoing messages, [Alt] [I] takes you to incoming messages and the back arrow will always bring you back to your main inbox.

So what do you think? Do you already use these tips? If you have any other BlackBerry tips and tricks, please share them in the comments below. Let’s all work together to optimize the power of the BlackBerry!