10 Social Media Tips for Professional Speakers
In my last post, I discussed how to Grow Your Business Through Professional Speaking. In this post, I’m here to share ways to enhance your speaking engagements through Social Media! If used strategically, Social Media is a powerful tool for Professional Speakers. It will drive attendance, create positive buzz, build trust and strengthen relationships with your audience even before you take the stage. Read more
Melodie Speaks at AIGA: Social Media Design Techniques
In a world where images trump text when capturing consumers’ attention; Designers, Artists and creative individuals are essential in creating a compelling and engaging Social Media experience. AIGA, the professional association for design is a national organization with a mission to advance designing as a professional craft, strategic tool and vital cultural force. AIGA is the place designers turn to exchange ideas and information, participate in critical analysis, research and advance education and ethical practices. They set the national agenda for the role of design in its economic, social, political, cultural and creative contexts and they’re taking an initiative to ensure their members are educated on innovative design techniques such as those used in Social Media. Read more
Educating My Way To Success 2: WeekendU
Tonight I administer the final exam for my marketing class at Platt College. I can’t say enough how grateful I am to have attracted this opportunity into my life. Teaching this course has provided me with such a strong foundation for being an educator and enhanced my professional knowledge and skills in many areas as described in my previous post about Social Media Education. This is the first final exam I’ve ever administered, but the word “final” definitely doesn’t describe my continued ventures in education. Last April 2009, I had the privilege of attending WeekendU’s Internet Power course.
Weekend University is an innovative educational institution focused on practical in-person and online digital skills education. Their courses deliver practical knowledge from experienced practitioners, providing students with real world skills they can use the next day in their professional and personal lives. Read more
Educating My Way to Success
I’ve emphasized in many previous posts the importance of education especially in the online world as it’s such a rapidly changing space. It’s important to understand what works and what’s no longer relevant in order to stay ahead of evolving technology, be an early adopter and really understand the landscape of the social media revolution. Read more
Marketing Melodie Socializes DOMAINfest 2010
We all know that having prime real estate is key to success in the brick and mortar world. The location of your store in the mall plays a significant role in how much walk in traffic you get, the location of your home and its accessibility often determines if you’ll have many visitors and the location of your office building can even affect employee productivity. What many don’t know is that the same is true for internet real estate. Having an accessible domain name boosts site traffic through direct navigation (when the consumer types your domain name directly into the address bar), heightens branding advantages and significantly enhances your search engine results. Read more
Melodie’s Unstoppable Entrepreneurial Idea
I believe that every single one of us in an entrepreneur of our own ideas. I also believe there is nothing more powerful than an idea whose time has arrived. This blog post is about an idea I’ve had that’s flourished into action. Before you read on know that this post is one of the most personal I’ve ever written and I’m so inspired to share it with you. Read more
