Marketing Melodie

Speaking

Posted by Marketing Melodie On July - 15 - 2008

Melodie is passionate about sharing her knowledge on Social Media to build communities and strengthen brand development. She provides compelling content that will inspire you to optimize your business goals through the use of new technology. Melodie will educate you on tactical strategies that lead to loyal customer engagement and long term success. Her presentations will empower you with tools and knowledge to understand social media and be digitally savvy for both your personal and professional development.

Her speaking style is personal, enthusiastic and inspirational. Melodie customizes each presentation to match the audience’s interests and needs. Below are presentation topics Melodie has presented. If you don’t see a specific topic you’re looking for, a presentation will be created to fit your audience. Melodie is available to speak in many different formats including keynotes, panels, seminars, radio, tv and podcasts.

Speaking Topics:

Integrating Social Media into your Business Strategy- With the ease of access to Social Media many businesses are intelligently taking advantage of these tools. It’s important to understand best practices on how to communicate professionally, transparently and authentically. Customers want relevant information, timely updates and compelling content. Learn how to develop a strategy consistent with your mission and brand that engages your customer through being a resource and trusted authority while encouraging community participation and user generated content. Be top of mind in time of need!

Internet Power- This advanced session will empower the average internet users to leave with tools and knowledge to be a power user. Learn to navigate the infinite opportunities on the internet with email techniques, shortcuts and new technology tools. Find information faster, organize and manage information flow, use social media to attract opportunities and truly master the web. Your efficiency will increase and productivity will skyrocket!

Social Media 101: Everything a Beginner Needs to Know- Although you’re not quite sure of the benefits, you’ve definitely heard of Facebook, LinkedIn and Twitter. Beyond knowing that “I have to be on Twitter”, learn best practices on setting up your profiles, growing your network and efficiency tools for updating. Understand the importance of the different communities and how to communicate effectively to your audience.

Leveraging Social Media for your Job Search- Employers are using the web as their main recruitment tool through LinkedIn, reading your blogs and following your tweets. Learn how to create a strong online presence that portrays credibility, expertise and confidence in areas which you excel. Melodie will inspire you to attract the right opportunities into your life. Improve your chances of getting hired even before the interview!

Breaking into the Industry (Student presentation on transitioning from student life to working in the Online World)- Melodie educates students on how to prepare for their career ventures in an environment that’s constantly evolving with new technology. In addition to learning tips on networking, interviewing and internships Melodie teaches students how to emphasize their accomplishments and expertise through online portfolios, blogs and social networks. Students learn to use online tools to organize their job search and attract the correct opportunities. They leave the classrooms with advanced knowledge and a competitive advantage.

Social Media Design Techniques to Engage your Customer- Setting up your Social Media extends far beyond filling out basic information. Learn how to incorporate design techniques in Social Media that creatively encourage sharing, user generated content and participation. While some networks have limitations, Melodie shows you how to work around restrictions to ensure your profiles are optimized properly. You’ll learn how to create appealing profiles that are branded consistently with your overall marketing strategy.

Sample presentations: Marketing Melodie’s Slide Share

Please inquire for availability, pricing and speaking opportunities.

UPCOMING SPEAKING ENGAGEMENTS

AIGA San Diego- Professional association for design

Date: Wednesday April 21st, 2010, 11:30am-1:30pm

Location: Liberty Station, San Diego, CA

Topic: Social Media Design Techniques to Engage your Customer

Full Details: AIGA San Diego

Speaking Experience:

Below is a partial list of events, conferences, classes and media outlets Melodie has spoken at. You will find audio and video samples throughout the list.

2010

Art Institute of California: Breaking Into the Industry, San Diego, CA
WeekendU: Internet Power, UCLA Los Angeles, CA
DOMAINfest: How Prime Internet Real Estate Builds SEO and SEM Success, Santa Monica, CA (Video below)

Social Media for Real Time Search

Using Social Media to build Authority

Importance of Active Listening before participating in Social Media

DOMAINfest: Leveraging Social Networks, Santa Monica, CA

2009

Platt College: Leveraging Social Media for your Job Search, San Diego, CA
Platt College: Breaking Into the Industry, San Diego, CA
Cool Twitter Conferences: Authentically Build Your Credibility as a Subject Matter Expert, Los Angeles, CA
LinkedIn LA Sales/Marketing Professionals, iHollywood Forum & Digital Media Summit, Social Media Panel: Social Networking as a Business Strategy, UCLA Los Angeles, CA
Twitter Talk Radio: Preview of Cool Twitter Conferences LA
Art Institute of California: Advanced topics in Web Development- SEO, San Diego, CA
TV Apperance: San Diego’s CW 6- Building Relationships through Twitter
Radio Appearance AJ’s Playhouse Channel 933 (93.3 FM): Twitter 101 (Audio below)