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	<title>Marketing Melodie &#187; Brandon Fishman</title>
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	<description>Engaging, Inspiring &#38; Empowering through Social Media Marketing</description>
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		<title>3K Interactive brings Internet Marketing to Las Vegas!</title>
		<link>http://www.marketingmelodie.com/index.php/2008/10/3k-interactive-brings-internet-marketing-to-las-vegas/</link>
		<comments>http://www.marketingmelodie.com/index.php/2008/10/3k-interactive-brings-internet-marketing-to-las-vegas/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 21:43:11 +0000</pubDate>
		<dc:creator>Marketing Melodie</dc:creator>
				<category><![CDATA[DMA08]]></category>
		<category><![CDATA[Event Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[3K Interactive]]></category>
		<category><![CDATA[Amit Patel]]></category>
		<category><![CDATA[Brandon Fishman]]></category>
		<category><![CDATA[Cecilia Harkins]]></category>
		<category><![CDATA[Direct Marketing Association]]></category>
		<category><![CDATA[Melodie Tao]]></category>

		<guid isPermaLink="false">http://marketingmelodie.wordpress.com/?p=179</guid>
		<description><![CDATA[Earlier this week, the 3K Interactive team packed our bags for Vegas to show the DMA08 what Internet Marketing is all about. I spoke to over 100 companies. Only about 5 were online/interactive companies. I know it was the “Direct Marketing” conference but I&#8217;m still perplexed by the number of traditional marketing companies present: specialty [...]]]></description>
			<content:encoded><![CDATA[<p>Earlier this week, the 3K Interactive team packed our bags for Vegas to show the <a title="Direct Marketing Association" href="http://www.dma08.org/">DMA08</a> what <a title="Internet Marketing" href="http://www.3kinteractive.com">Internet Marketing</a> is all about.</p>
<div id="attachment_180" class="wp-caption aligncenter" style="width: 356px"><a href="http://marketingmelodie.files.wordpress.com/2008/10/dma08.jpg"><img class="size-full wp-image-180" title="DMA08 Exhibit Hall" src="http://marketingmelodie.files.wordpress.com/2008/10/dma08.jpg" alt="DMA08 Attendees Scrolling the Exhibition Hall and in search of Internet Marketing help!" width="346" height="218" /></a><p class="wp-caption-text">DMA08 Attendees Scrolling the Exhibition Hall and in search of Internet Marketing help!</p></div>
<p>I spoke to over 100 companies. Only about 5 were online/interactive companies. I know it was the “Direct Marketing” conference but I&#8217;m still perplexed by the number of traditional marketing companies present: specialty envelops, address list brokers, postcards, telemarketing companies etc. (especially since the event itself was marketed as a global event for “Integrated” marketing)</p>
<p>To all of the traditional marketing companies, I’d like to educate you on why you too should have an <a title="SEO" href="http://www.3kinteractive.com">SEO</a> campaign with 3K Interactive. If you are 1 of 50 companies who sells specialty envelops for direct mail advertisers, how are you going to stand out from all the others?</p>
<p>I actually asked this question to many people. Most responded with something along the lines “We’re the only company who uses soy based ink”, “We are the only eco-friendly company”, “We sell clear envelops that don’t look like junk mail.” It’s great to have a unique selling point but this does not mean potential customers will find you.</p>
<p>If I told you I have a way to get people who are ready to buy your service go to your website and place an order with you right away, wouldn’t you listen? Better yet I can even track it for you so you know where your customer are coming from! Sound too good to be true? Not even! This is reality with the career that I have become so passionate about, Internet Marketing!</p>
<div class="mceTemp mceIEcenter" style="text-align:left;">
<div id="attachment_182" class="wp-caption aligncenter" style="width: 356px"><a href="http://marketingmelodie.files.wordpress.com/2008/10/cimg3754.jpg"><img class="size-full wp-image-182" title="Enjoying Las Vegas after a working hard all day at DMA08" src="http://marketingmelodie.files.wordpress.com/2008/10/cimg3754.jpg" alt="Enjoying Las Vegas after a working hard all day at DMA08" width="346" height="259" /></a><p class="wp-caption-text">The 3K Interactive team (missing Myles) Enjoying Las Vegas after a working hard all day at DMA08! </p></div>
<p>I will optimize your website by making it more user friendly, set it up to it easily tracks conversions, increase conversions, decrease bounce rates and so much more! Just ask and I&#8217;m happy to provide you with a free website analysis. If anything this will give you insight on what you can do to enhance your current online strategy.</p></div>
<div class="mceTemp mceIEcenter" style="text-align:left;">I look forward to the evolution of the DMA as the internet continues to be an accelerating force for growing your business. See you next year at DMA09 in my hometown, San Diego!</p>
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