I’ve been known to express my views on avatar choices so I decided to share a few tips on how to maximize the power of your avatar:

Personality: Your avatar is your first impression to many in the online world. Add a little personality to it! If you’re fun and outgoing lets have fun looking at your avatar. If you’re athletic or active, inspire us to work out. If you’re intellectual, how about an insightful image? If you’re a hard worker and proud of your career, let us know!

Consistent: Being consistent helps people recognize you across various social networks, blogs and forums. This builds brand recognition for your online persona. Your avatar will immediately evoke an impression and provide a better understanding of your online purpose and goals. If you use a completely different avatar for every single profile then it becomes difficult for people to piece together your thoughts from different areas of the web. This makes it difficult to build a strong reputation and following.

Memorable: A memorable avatar can be created in many different ways. Use bright and bold colors, a distinct smile or even a strategically incorporated item or logo. Memorable avatars stand out. They’re usually not composed of dull colors and if they are then the image is bold. A great way people remember my avatar is the flower I wear in my avatar that shows up on many of my social networking profiles. If you have a memorable avatar people will see your image and immediately know it’s you without thinking twice.

Recognizable: My test of a recognizable avatar is meeting someone in person. If I meet you for the first time offline and I immediately feel like I already know you from our online interactions then you’ve done a great job at creating a recognizable avatar. I’ve been to many networking events where someone will come up to me and start talking to me as though they know me but I have to ask to make sure if we’re met before because I don’t recognize the person from their avatar. Of course after a few words are exchanged my memory is triggered but the initial recognition was not there. Examples of avatars that aren’t recognizable include a blurry image, a photo where something is covering your face, a photo that’s too light or too dark or even a corporate logo.

I personally always recommend avatars that are a photo of your true self. Unless I already know you, an avatar that’s a logo or image other than your face does not feel as personal. I don’t feel as connected or engaged when interacting with you.

We all remember the night before senior picture day in school. Trying on countless outfits, making sure the colors were right, making sure our outfit doesn’t clash with the background and doing our hair up to perfection. This photo goes into our senior yearbook, something our classmates will hold on to for years. This photo gets sent to our friends and family with graduations invitations. This photo is the reputation we’ve built throughout our primary years of school and this photo is a glimpse into the next chapter of our lives. If you apply these same principals of importance to your avatar choice you’ll enhance your opportunities for building a strong internet presence.

Here are some San Diego Avatars that incorporate many elements of my recommendations. They all definitely have personality and are recognizable. I wanted to include some female avatars but for some reason only guys responded when I asked permission to use avatars!

Whenever something new enters the market, there’s always speculation along with anticipation. Will the new restaurant succeed? Will this new product take off? How is the rookie going to do when faced with all seasoned Veterens? or you can look at it in a more positive way. I can’t wait to check out that new hot spot! The new product is going to blow away all the others! This blog post is dedicated to my own unique selling points as fresh, new Internet Marketer and why my new status will benefit your marketing campaign.

I’m a Millennial Internet Marketer! The Millennial generation born between 1980-2008 (may be variations), growing up in the 90s and 2000s and educated with bleeding edge technology. I entered the workforce merely less than 3 years ago with more drive, ambition and hunger for learning than you could ever imagine! I’ve created a buzz, challenged old school thinkers and started a revolution of new ideas from the perspective of the actual end user. I too was there from the very beginning in an even more engaged and active way than most.

• YES I was on Facebook when only college students had the privilege to use it
• YES I had a Friendster in high school when all of you who now use Facebook and LinkedIn thought Social Media was for “kids”
• YES I blogged on Xanga almost every single day!
• YES I knew every single numeric code for pagers
• YES I had a brick cell phone when they were embarrassing to be seen with one!

So what does this mean? I may not have 10 years of marketing experience but I have more than enough experience with the technology that these “kids are growing up with” because I AM that Millennial Kid! Couple that with my strong background in traditional marketing where I bring the successful aspects of old school marketing and accelerate those elements with the internet and my passion for the the industry and you have me! Melodie Tao aka: Marketing Melodie aka: @MyMelodie on Twitter aka your Millennial Internet Marketer!

If that doesn’t overcome your objections to hire me for your next Online Marketing campaign then I encourage you to reach out to me with more questions and challenges. I love what I do and I love educating people on why it’s essential to have an effective internet marketing campaign!