SubscribeMarketing Melodie Presents: Shit Social Media Experts Say!
I told you guys I had a Secret Social Media Video Project I was working on. Well… the secret it out! I couldn’t help myself with this video. While watching the popular video “Shit Girls Say” and all the spin offs (By the way my favorite spin off is “Shit Yogis Say” since yoga is my other passion), I got a great idea to create a video related to my love for marketing, tech and social media!
I didn’t want to play a race or gender card but I did want to keep it personal to my community. Alright I’ll stop writing and let you watch the video. Please, please, pretty please share this if you find it funny, compelling or can relate to it in any way. Leave comments and spread the word! I’m aiming for at least 1 million views and since most people reading this are extremely tech savvy and influential in the space, we should have no problem achieving this goal!
And now for the feature presentation: SHIT SOCIAL MEDIA EXPERTS SAY! (You know, the people who can run your Facebook and Twitter account)
Big thank you to @jennyjenjen for filming and editing the video, @robotfaith @iPodschun @ChrisKirkman for being a part of creating the video and @LoMagna for her ideas on writing the script.
Announcing my Secret Social Media Video Project!
I had an amazing 2011 and just 2 days into the new year, I got an idea for an EPIC Social Media video! What a great way to kick off the new year with a brand new project?! I knew I wanted to get this project off the ground ASAP so of course I turned to my community with a Tweet and Facebook update.
After responding to a few comments and sending out a few emails, within a few hours it was all set! I had my videographer, co-stars for my video and a time and place to film! Talk about making things happen quickly! Throughout all the planning, my good friend @LoMagna who knows me too well (She and I went to high school together and traveled to Hong Kong!) sent me a chat message as soon as she saw my post:
Yep @LoMagna was 100% spot on, even with the title of the video! Hence, why I had to bleep it out in our chat since it’s a secret! As stated in my chat to her, I’m so excited about this video. If you’re a part of my community on Twitter, Facebook or any other Social Network I know you’ll love it too and want to share it with all your friends! I’m doing this entire project just for fun, but I would love to see the power of viral videos work its magic so I’m aiming for at least 1 million views on this video!
Check out my List of 12s for 2012s. It’s # 8 “I’m not a regular YouTuber but I’m currently working on an awesome Social Media related video that will be published soon. My goal is to get at least 1 million views on this video. I know that sounds extreme, especially since my current YouTube videos have views only in the hundreds. I’ve got a good feeling about this video and in 2012 I’m going to get 1 million views on my social media related YouTube video.“
So now that you’re all wondering what the heck is this video that I keep hyping up?! Any guesses? Surely someone other than @LoMagna can guess what my video is going to be about!
Special thanks to @jennyjenjen, @ipodschun, @robotfaith and @chriskirkman for all being a part of my Secret Social Media Video Project! I seriously can’t wait to show you all what I’ve been working on! We’re doing final edits on the video and it should be up in the next day or so! In the meantime feel free to Subscribe to my YouTube Channel so you can be one of the first to be notified when the video is posted! STAY TUNED!
Congrats to SDSU Grad @AllisonSchummer! and Social Media Job Search Tips
I recently welcomed the lovely Allison Schummer to my team. As an aspiring marketer and very recent SDSU grad about to enter the work force, Allison’s ambition has positively fueled her to not only help my company grow, but also continue learning and educating herself about digital marketing and social media. Allison has shared with everyone things she’s learned about networking, social media and marketing since we’ve been working together and insights from volunteering at my Digital Media Now seminar. Since she just graduated she shares how she personally is using social media in her job search. These tips are great for both beginners getting into the space and anyone who could use a little refresher! Before she begins a huge CONGRATULATIONS is in order to her for completing her degree just a few days ago at SDSU!
HIT IT ALLISON!
Since I just finished my life as a college student at SDSU, it’s got me thinking about my next step in life: a career. As I enter in the professional market and have started looking for job opportunities, I have realized the importance of optimizing your Social Media profiles. Listed below are ways Social Media has helped me and can help you in your professional job search:
Consistently Branding yourself on Social Media Profiles:
It’s very important to brand yourself on your Social Media sites and make sure you are consistent within each one. This makes it easier for potential employers to search for you on the web. One way to brand yourself as a professional is to claim your own Facebook, Twitter, and LinkedIn URL’s.
Connecting with Professionals:
I have found it very useful to follow and connect with professionals in the marketing and social media industry on Twitter and LinkedIn. Through connecting with these professionals I am not only expanding my professional network, but I am also learning more about the careers and industries that I am interested in. You never know who you will connect with who may have a job opportunity suited for you. I’ve also noticed different job postings by professionals I’ve connected with.
Tailor Social Networks:
It’s so important to tailor your Social Networking sites towards the position or career you are interested in. For example, for someone interested in Marketing, it’s important to tweet about up-to-date marketing strategies or blog about topics relating to Marketing. This shows potential employers that you are truly passionate about the position or career you are pursuing. It’s also important to edit your Social Networking sites to make sure nothing too personal is being displayed. It probably wouldn’t be the best idea to post pictures of you doing a keg stand at some party on your Facebook page. Since Social Networking sites are often employer’s first impressions of you, you want to post or tweet about topics that are appropriate.
These are just a few tips that have helped in my job search so far! Thanks to a prior blog post from Melodie on 10 Ways to Land Your Next Job Through Social Media, I also learned other ways to utilize Social Media to find my next job. If anybody has some more great tips that would help me in a job seeking, feel free to follow me on Twitter, I would greatly appreciate it and look forward to hearing from you!
Social Media Amusings: Did you know I’m a Sanrio Character?
Social Media Amusings is new series of posts I’m starting. It’s going to be full of fun things about me and things I come across in the social space that I feel like sharing with all of you. Today we’re talking Sanrio! When you hear Sanrio, you probably immediately think Hello Kitty! Hello Kitty is well branded as the face of Sanrio.
Yes, I mentioned branding. It’s how my marketing mind works. I’ll tie everything back to building your brand and marketing! I’ve emphasized the importance of branding yourself on Social Media through various outlets including my Digital Media Dinners Event: Social Media Branding. In addition I’m hosting an upcoming Digital Media Now seminar on Wed. Nov. 2nd, 2011: Personal Branding on Social Media. You can sign up here!
Alright back to Sanrio! Hello Kitty isn’t the only lovely Sanrio character, she has a good friend by the name of MyMelody! Yep, it’s my name by with a “Y” instead of “IE”. I’ve done a great job at branding myself on Twitter as MyMelodie. My online persona, business brand and even personal brand is: Marketing Melodie. However, @MarketingMelodie was 1 letter too long for Twitter so I chose @MyMelodie instead. This name still has the M and M alliteration I love, it’s short so people have a lot of room to reply to me and it’s catchy!
The story of MyMelody: The Sanrio Character- ♥ My Melody is a cheerful, kind, and gentle rabbit. She was born on January 18th 1975 in the forest of Maryland, where she still lives with her parents, grandparents and little brother Rhythm. While good-natured, her curiosity makes her hasty at times. Her favorite hobby is to bake cookies with her mother. Her favorite food is almond pound cake. Her most prized possession is her hood, which her grandmother made for her. Her best friends are Flat: A mouse that is a little shy around other people & Piano: A kind, little sheep, that her favorite thing to do is to cuddle
What a cute little bunny! And it’s clear I’ve done a good job at branding myself as “MyMelodie” because my community is amazing at letting me know they’re thinking of me! Take a look below!
In February 2009 I was at Tweetup and @rockstarjen strolled in wearing a MyMelody pendant as a necklace! I immediately stopped her and asked where she got it. She explained that she came across it somewhere at home, didn’t know exactly where and didn’t know it was MyMelody. After explaining that the bunny on her pendant inspired my twitter handle, she took it off and gave it to me! I’ve been using it as a key chain ever since. The best thing about it, is that it *glows in the dark* which comes in handy when I’m trying to find my keys in my purse. Thanks for your generosity @rockstarjen!
Yogurtland recently had a Sanrio promotion! The lovely @thepegisin, sent me a fun photo during the Yogurtland Sanrio promotion when she was getting some delicious froyo!
I met @cschone44 at my very first TweetUp in 2008! She was recently at a Sanrio store and sent me a sweet message when she saw this MyMelody item. How cute is that?!
I also went to Yogurtland during their Sanrio promotion. I posted this photo on Facebook and definitely received some LIKES! I also jokingly asked the cashier if I could receive a discount because I’m featured at their shop. He gave me 10% off! Shout out to Yogurtland Mission Valley!
My lovely friend Kariou who I completed my Yoga Teacher Training with came to class one day with this surprise for me! MyMelody key cap!
Earlier this year my friend Tom also sent me a cute photo on Facebook. Yep someone IS using my name!
I’m just so happy to know that people think of me whenever they see anything MyMelody related! I’ve worked really hard to establish my brand on Social Media so having my community connect with me really makes my day! Thanks to everyone who contributed to this post in some way shape or form by reaching out to me when you saw me as a Sanrio Character or gifting me something MyMelody! Stay tuned for more Social Media Amusings!
Speaking to San Diego about Social Media
It’s with great pleasure to announce my upcoming speaking engagement with the San Diego Convention and Visitors Bureau, ConVis for short. As a San Diego Native, the city never ceases to inspire my creativity, fuel my entrepreneurial spirit with great opportunities and provide me with endless options for enjoying everything San Diego has to offer from beaches, hiking, night life, dining, special events, etc. For this gig I’ll be combining my passion for San Diego and enthusiasm for Social Media, two of my favorite subjects! The opportunity to educate an organization that promotes and markets San Diego County as a vacation destination and convention site (which I constantly do on my own!) is a true honor.
I’ll be presenting 2 Social Media Workshops to ConVis members comprised of hotels, attractions, activities & tour companies, restaurants and other businesses that supply services to hotels/attractions/etc. at their E-Commerce Summit on December 1st, 2010. My first workshop will be customized for Social Media beginners who are just starting getting their feet wet in the space. My second workshop will be more high level, providing tips and insight on optimizing current social media strategies to those who are already active in the space.
In addition to the Social Media workshops I’ll be hosting, the other part of the conference is pairing hotels/attractions/tour companies with Online Travel Agencies – Expedia, Travelocity, Orbitz, etc – for one-on-one meetings to discuss business development opportunities. It will truly be a valuable event for attendees offering a variety of resources to grow their business.
In 2010, professional speaking has grown to be a significant part of my business. I attribute my success to my true passion and desire to educating and empowering others with Social Media knowledge. I will continue to build my platform for professional speaking for 2011 and beyond. In the meantime, if you’re interested in hiring me to speak at your event or to your organization I am more than happy to work with you in customizing an experience that’s unique for your audience.
If you’re reading this and have considered having professional speaking as a part of your own business revenue, feel free to check out my additional resources on this topic:
Marketing Melodie Giveaway: Social Media Swag You’ll Actually Use!
I’d like to take this time to express my gratitude for everyone who’s been a Marketing Melodie supporter and fan. Whether you periodically read my blog, regularly interact with me on Twitter and Facebook or are a valued client who invests in my services, I sincerely appreciate you!
To thank everyone for their support, I’m hosting another Social Media Swag Bag giveaway! I know Swag can often be clutter but I’ve taken the initiative to find things that are practical and useful. I’ve posted tips on Hosting Successful contests on Social Media and have already given away fun Social Media Swag but since I’m very active in the social media scene, I’m constantly acquiring more goodies to share with you! Read more
